HELPING FILM FESTIVALS GROW THEIR AUDIENCES
I partner with film festivals to strengthen audience engagement, refine positioning, and deliver campaigns that celebrate filmmakers and the festival experience. With over 15 years’ experience supporting leading festivals across the UK and US; I bring creativity, strategy, and deep sector insight to every collaboration.
Trusted by leading festivals including Sheffield DocFest, Human Rights Watch Film Festival, Sundance Film Festival: London, and New York International Children’s Film Festival.
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I develop tailored marketing strategies designed to amplify visibility, boost ticket sales, and strengthen a festival’s cultural identity. Each plan blends creative storytelling with audience analysis, competitor mapping, and digital optimisation to ensure measurable results.
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From first-time attendees to returning delegates, I help festivals understand, grow, and retain their audiences through data-led segmentation, outreach partnerships, and community engagement initiatives.
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I craft distinctive, audience-focused campaign positioning that reflects each festival’s values and voice. Through research, moodboarding, and creative collaboration, campaigns are designed to attract audiences and industry stakeholders alike.
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I identifu and secures partnerships that enhance festival reach and impact - from commercial sponsors to cultural organisations and advocacy groups. These collaborations build long-term value for both audiences and partners.
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With expertise in social strategy, content creation, and influencer engagement, I help festivals build vibrant online communities. Whether through consultancy or full campaign management, I ensure digital channels reflect the energy and identity of each festival.
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I support festivals in developing user-friendly, high-performing websites that prioritise discoverability and conversion. From programme navigation to ticketing flow, every touchpoint is designed to enhance the audience experience.
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Working alongside press teams, I refine key messages, shapes compelling stories, and maximises media exposure - ensuring festival narratives reach both mainstream and niche audiences.
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I design and delivers efficient paid media strategies across social, digital, and traditional platforms. Campaigns are data-driven, transparent, and continuously optimised for performance and ROI.