JOHN-PAUL

FILM MARKETING AND DISTRIBUTION CONSULTANT; PROJECT MANAGER

John-Paul Pierrot is a senior film marketing specialist with 15 years experience driving audiences to watch films in cinemas and at film festivals. Skilled in marketing strategy, creative positioning (including poster and trailer briefs), audience development, digital marketing, commercial partnerships and impact community building.

Formerly of Picturehouse and Together Films. John-Paul has worked on international campaigns for Universal Pictures, NEON, Magnolia Pictures, Dogwoof, Greenpeace, and Patagonia.

He has provided marketing expertise for festivals such as Edinburgh International Film Festival, Sheffield DocFest, Human Rights Watch Film Festival, Sundance Film Festival: London, London Short Film Festival, Muslim International Film Festival, Double Exposure Film Festival, Athena Film Festival, and New York International Children’s Film Festival.

Winner of a Screen Award for Best Marketing Campaign in 2019 while at Picturehouse Cinemas, John-Paul also led the UK and US distribution campaign for Mediha, which went on to win the 2025 Grierson Award for Best Cinema Documentary.

John-Paul brings creativity, analytical insight, and collaborative leadership to every project with a commitment to championing cinema and helping films reach the audiences they deserve.